The desktop is dead. Long live mobile.
Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).
Designing for mobile will save us from all the design and usability problems previously faced with a desktop computer monitor. Finally it’s possible to create visually joyful interactive experiences that are truly user-friendly in a deep sense. Where functionality and user experience can be combined to sublimely deliver brand brand engagement with interaction design and usability.